PPC stands for Pay Per Click, and is a paid advertising service run by the mighty Google. It allows businesses to effectively “bid” for advertising space for thier website using keywords, similar to those used in organic SEO. The benefit of PPC campaigns is that they get your website right to the top of search […]
Category: SEO
SEO is a highly powerful tool for small businesses to harness the wealth of opportunities offered online. SEO stands for Search Engine Optimisation, and allows your site to be ranked for certain keywords related to your business. Let’s say you own a car repair garage in Birmingham, and you want to get your website seeing […]